Although I don't recommend this example as an innovative promotional tool, it's an interesting look at what CAN happen–seen on Yahoo.com, .....Jack Daniel's Sends the Most Polite Cease-and-Desist Letter Ever .
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A writer's ramblings ~~ including links to my books, "Behind These Mountains, I, II and III, and to the Tenth Edition of the highly acclaimed comprehensive Free writing course: ACCESS THE WORLD AND WRITE YOUR WAY TO $$$
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